One thing that will kill a repeat sale is bad service or the "thought" of bad service, unclean store, bad phone manners, poor scripts, strange delivery person. People will eat bad food at a clean, expensive/friendly place. If your employees general appearnace/demeanor gives you the feeling that they would spit in your pizza as soon as your backs turned i'm probably not coming back. If they are all joking around amongst eachother being rude and vulgar, i'm probably not coming back. If the delivery guy/girl looks as if he/she robs banks, or skims money off your books, i'm probably not coming back. I'm not a food person so it's whatever pizza place flyer that remains on the fridge is it. The result of one peron who has had a bad experience is worse than a 1000 happy customers. There are certain stores i won't go to based on service. If everytime i go there and there is an issue when i buy a pop because you don't know how to use your credit card machines, paypass or whatever it is. I'm done. I normally don't have time to sit and have a conversation with them and play swipe the card game and that's after waiting for them to figure out the problem they had with the guy in front of me.