They are premium bikes in allot of ways, I am just not a premium guy. A new Super Tenere will be about as premium as I would go, and compared to its intended competition, it is a very low maintenance and highly dependable and versatile machine. Hats off to Ducati, Triumph and BMW for continuing to think outside the box, and Ducati especially has impressed me over the years in allot of areas. But I am a Japanese bike kind of guy, and maybe even a potential American bike kind of guy "eventually".