I may be wrong, but I was under the impression this worked the same way as Amerilink and the rest of the membership clubs. I just had a bad experience with one where I spent $12,000 on a membership and it closed its doors 4 years later. What recourse did I have? I got screwed. I wouldn't wish the same upon anyone. Maybe the business you work for is better than that. If the members pad your pocket as they go down the membership road that's great. My experience with these deals was a one time upfront membership that you could even will to someone when you died. If you have yearly/monthly dues and treat people right, then I'm sure the business you work for will do fine.
So what small dollar company do I run since you know so much about it?