I stole this from sporting news.
The NBA is big business, so it would make the best business sense for the league's big markets to thrive. Yet, the Spurs have won five championships over the past two decades under coach Gregg Popovich. San Antonio is among the NBA's smallest media markets by population.
The Lakers, Bulls, Knicks and Nets all failed to reach the playoffs this season. If the NBA has no problem sacrificing its long-term credibility for the sake of maximizing its profits, wouldn't it behoove it to do whatever's necessary for its big-market teams to thrive year after year?