The HTC One X does look pretty sweet too. It comes with ICS, but runs sense. Some people like Sense, some people do not. Personally I dislike sense, and a disadvantage of having a sense phone is that you won't get many updates.
Samsung is announcing the Galaxy S 3 here soon, it might be pretty awesome too. But again, it's not a vanilla android phone so updates are slow/non-existent. Samsung used to be one of the worse offenders when it comes to not updating their phones. That seems to have changed though.