From what I have read, and from what my brother (a late-model Harley owner) has told me, the days of these retired-CEO type bikes are pretty much over. A baby boomer, I have never had the least desire to own one of these bloated, obese bikes. IMHO, they mimic their mostly elderly owners--slow, in need of frequent visits to the "doctor," and constantly shaking. Fuck that. He recently spent almost $1,500 having an oxygen sensor replaced at a dealership. Whaaaaat?
The company's best and seemingly only hope of survival is to either evolve via ebikes or smaller petrol-based platforms, or die outright.