@Inya, LMAO over here. That is absolutely NOT overly graphic. I'm sure compared to the stuff ER staff, medics, cops, firefighters, people in the trauma unit, etc have seen - that's a relatively tame ad. I don't know if it's necessarily a good thing that the general populace is sheltered from the gruesome consequences of a lot of the actions and behaviors they exhibit (like texting while driving). I've stumbled upon rotten.com and ogrish.com, and I honestly don't have the stomach for a lot of the stuff I've inadvertently seen. I can't see how some people get their kicks off sites like those, because I can't handle it. Suffice to say I bet a lot of people haven't seen really gruesome stuff, so for them to think this PSA is outrageous just shows that they don't really have the right perspective.