People overlook it because it's attached to a gas station, I remember when I brought my friends there for the first time, they were skeptical (we do a car trip down there every year) but now it's a must do on our itinerary every year. In fact, since we realized it's closed Sundays, we've re-planned next year's trip to get there on Saturday. There's a newish BBQ place on the outskirts of Cashiers coming from Highlands that smelled damn good...I think it was Carolina Smokehouse. Wouldn't mind trying that place too.